MBA | MASTER OF BUSINESS ADMINISTRATION - CMR Centre for Business Studies

Course Overview

The core courses in an MBA program cover various areas of business such as Accounting, Applied Statistics, Business Communication, Business Ethics, Finance, Managerial Economics, Management, Entrepreneurship, Marketing and Operations in a manner most relevant to management analysis and strategy. The program also include elective courses in HR, marketing. Finance, Health Care Management, Banking fnance and Insurance and Services Management and start ups and SME’s Management. MBA programs typically require completing 104 credits spread over in each semester 26 credits which includes core subjects and soft core papers. It is a Full time Programme of Bengaluru North University with 4 semesters. It includes Project work (Immediately after the 2nd semester) and Dissertation (Immediately after the 3rd semester).

Specialisations Oﬀered:

Finance
Marketing
Human Resources
Health Care Management
Banking Finance and Insurance Services Management (BFIS)
Start-ups and SMEs Management

Programme Type

Full-time

Programme Duration

2 Years (4 Semesters)

Eligibility Criteria

A graduate degree under 10+2+3 or 10+2+4 pattern under any discipline securing at least 50% marks in aggregate(In case of SC/ST/Cat I candidates, there will be a relaxation of 5% in the aggregate of marks obtained) including languages from a recognized University in India or abroad.
Honors degree under 10+2+4 pattern from a recognized university under UGC Act having at least 50% marks in aggregate including languages.
Candidates who have passed bachelor / master degree through correspondence / Open University system from BNU University or from any other university recognized by law are exempted from 10+2 pattern. The duration of the degrees must be three and two years respectively.

Course Structure

I Semester

Economics for Managers
Organizational Behavior
Accounting for Managers
Statistics for Management
Marketing for Customer Value
Business and Industry
Communication Skills

II Semester

Technology for Management
Management Research Methods
Entrepreneurship and Ethics
Human Capital Management
Financial Management
Quantitative Techniques and Operations Research
Innovation Management

III Semester

Strategic Management & Corporate Governance
Projects And Operations Management
Elective Subjects
- 1. Finance
  - Indian Financial System
  - Corporate Tax Planning And Management
  - Corporate Valuation And Restructuring
- 2. Marketing
  - Retailing Management And Services
  - Consumer Behavior
  - Rural And Agricultural Marketing
- 3. Human Resources
  - Learning & Development
  - Industrial & Employee Relations
  - Performance Management System
- 4. Health Care Management
  - Perspectives On Health Care Sector
  - Management Of Public Health Systems
  - Health Economics
- 5. Banking, Finance and Insurance Services Management (BFIS)
  - Strategic Credit Management In Banks
  - Insurance Planning & Management
  - Indian Financial System
- 6. Startups and SMEs Management
  - Perspectives On Startups And SMES
  - Basic Management Aspects Of Small Business
  - Establishment Of SMES
Open Elective
- Management Perspectives
Project Work For 4 Weeks (Between II & III Semester)

IV Semester

International Business Dynamics
Elective Subjects
- 1. Finance
  - Investment Analysis and Management
  - International Financial Management
  - Risk Management and Derivatives
- 2. Marketing
  - Strategic Brand Management
  - International Marketing Strategy
  - Digital Marketing
- 3. Human Resources
  - Strategic HRM
  - International HRM
  - Talent and Knowledge Management
- 4. Health Care Management
  - Basic Management Aspects of Healthcare
  - Strategic Management in Health Care Settings
  - Management of Hospital Services
- 5. Banking, Finance and Insurance Services Management (BFIS)
  - Banking Technology and Management
  - International Financial Management
  - Risk Management For Banks and Insurance Companies
- 6. Startups and SMES Management
  - Technology and Innovation
  - Internationalization of SMES
  - Management of Startups
Dissertation For 6 Weeks in an Organization

A) Internal Assessment

Each of the course would have two components – the First being Internal Assessment Marks and Second being Semester end exams. The Internal Assessment (IA) are based on the Continuous Internal Assessment.
Each paper will carry 100 marks of which 30 marks for Internal Assessment and remaining 70 marks for written examination to be held at
the end of each semester. The duration of the written examination for each paper shall be 3 hours.

B) Final Examination

There shall be a University examination at the end of each semester in the prescribed papers which carries 70 marks each. (Online examination might be introduced subject to approval of appropriate bodies of Bengaluru North University in the course of present scheme.)